TIME Magazine: How Small Business Owners Are Banding Together to Adapt During the Coronavirus Pandemic
For others, creating a strong community as small business owners is about providing resources to vulnerable businesses. When the pandemic guidelines hit Denver, Cultura Craft Chocolate founder and owner Damaris Ronkanen had just opened a new café and chocolate factory in the city’s Westwood neighborhood; she chose to close the cafe and her retail side in mid-March to help prevent the spread of COVID-19. After speaking to other small business owners in her community, Ronkanen that while her business had a better chance at survival (she recently received a PPP loan), there weren’t adequate resources being directed to truly small, “microbusinesses” (under nine employees) that she knew or for businesses that could no longer work under the new pandemic guidelines, like a local food truck.